Deepti Jain 
Everyone wants a piece of cake, but no one wants to bake one. At least, not your customers. Your job is to sell the cake and make sure it gets delivered fresh and on time. If you want your customers to take you up on your offer, you need to know how to write product … Read more
To hit the ball out of the park, you not only need to know how to play baseball but also a few insider tips. After all, there’s a lot more to playing baseball than putting on a uniform, finding a bat, and swinging at the right time. When you think of email marketing, you probably … Read more
All of us at [company name] want to take a moment to express our gratitude to you as a loyal customer. As a token of this appreciation, we’d like to offer you something completely free and of great value… If you receive an email like this, there are good chances that the brand is targeting … Read more
You know that one thing that you can’t live with can’t live without? That’s an email blast for you! Click here! Click here! Click here! Now, don’t you feel like a schoolteacher trying to get your kids to pay attention? That’s what your customers feel like during an email blast. And unlike your school teacher, … Read more
Whether you’re starting a new website or redesigning your current one, there’s a good chance you’ll be using a CMS. The question is, though…what CMS solution should you choose? CMS solutions can save time and money (free up valuable developer time) in the long run, but getting started with them can be challenging. If you … Read more
Statistics suggest that 72% of customers are likely to engage with brands and messages customized to their specific concerns. Automatically adapting your customer experience based on past behavior is the way to get new customers and get them to come back time and time again. It’s the golden rule of marketing. Personalized emails, personalized advertisements, … Read more
Trying to start a podcast? You and everyone else. Lots of podcast hosting platforms out there now – many easy, cheap, and good. Even a dummy like me can use them (I run a little podcast, too). What is Podcast Hosting Software? A podcast is a free on-demand digital audio or video file download that … Read more
Both Ahrefs and Semrush are two of the best SEO tools on the market. I’ll break down the differences between these two popular SEO tools for you and show you exactly how they stack against each other. Let’s get started: Ahrefs vs. SEMrush: Overview. Ahrefs: Ahrefs provides an effective way to get a large number … Read more
You’re going to launch an online course? Okay, fine. But it better be good. One of the easiest ways to launch your own online course is by using online course platforms. I reviewed some of the best online course platforms based on their ease of use, course builder, cons, and more. What is an Online … Read more
Popups, countdown timers, exit-intent… Email marketing automation and ecommerce marketing strategy are not just about that anymore. In fact, it’s not about “spraying and praying” at all. It’s about finding the right leads to nurture before you make your first sale. That’s why you need a Shopify email marketing platform that can help add a … Read more